There was an instance where this group would alter billboards to suit there message and they were very secretive of their organization. This is understandable because there are legal issues involved in the projects they did. It was vandalism. But they considered it altering the message. That is what they were trying to portray.
Some other places that were targeted in the movie where public transportation, buses, trains, ADs on the streets, billboards, etc.
One example was the piece "SHIT HAPPENS". Which was a billboard that was alter to say this message.
The basic premiss of these groups or individual is to portray their message anyway they can.
The term "Mind Share" was also mentioned in the movie. This was talking about how we as a society think so much alike because of the messages that are being sent out.
Culture Jam was a very mind opening video and had introduced me to some new ideas that I could try for myself. I enjoyed the video and thank the people that have started this movement for us to follow. I hope one day to open peoples minds to new and different ideas as well.
No comments:
Post a Comment